Hire by discipline / Web Design & Development
Hire a web design or development specialist
The discipline where the cost of an unclear brief is a rebuild, not a revision.
Read this first
When you should not hire this yet
A new site is a common answer to a problem that is rarely a site problem. If traffic is flat, a redesign will not create demand; if conversion is poor, a redesign that is not built on evidence is as likely to make it worse as better — and it destroys the baseline you would have measured against. Where the current site converts badly, a CRO engagement will find out why for less than a rebuild costs, and the rebuild is then worth doing.
What it covers
Services in this discipline
These are the service lines specialists can be matched against here. A brief can name one or several.
- Web Design
- Web Development
Judging a hire
What good looks like here
Specific to this discipline, because the signals that separate a strong hire from an expensive one do not carry across from one area of marketing to another.
They ask what the site is measured on
Leads, bookings, sales, or credibility in a sales conversation. The answer decides nearly every subsequent choice, and a specialist who does not ask will optimise for what is easiest to show in a portfolio.
They plan for who edits it afterwards
A site nobody in your team can change becomes a recurring invoice. Handover, documentation and the editing model belong in the scope, not in a conversation after launch.
They will not skip measurement to hit a date
Launching without analytics in place means the new site cannot be compared with the old one. That is a decision worth refusing, and a good specialist will refuse it.
Briefing it
What to put in the brief
You do not have to write this in marketing language — describe it plainly and the AI drafts a structured brief you can edit. But matching is only as good as what it is given, and these are the details that change which specialists come back.
- What the site is for, and what you would count as it working
- Current platform, hosting and who has access
- Whether content exists or needs writing
- Who will maintain and edit it after launch
- Any integrations that are non-negotiable — CRM, booking, payments
Specialists
Published web design & development profiles
Profiles appear here only where the specialist has completed verification and opted in to publishing. Placement cannot be purchased.
No published profiles in this discipline yet. Specialists are verified before they can publish, and publishing is theirs to opt into — so this list fills up as verification completes rather than on launch day.
Questions
Hiring for web design & development
Can this be split into milestones?
Who owns the code and the hosting?
- 1AdSTARS Connect introduces businesses to independent specialists and administers the engagement. It is not a party to the contract between them and does not perform the contracted work.
- 2Past performance is not a guarantee of future results.